In collaboration with the packaging manager and executive leadership, I created and executed the concept for 
It Works! Skinny Cold Brew Packaging. The biggest obstacle was creating a design that was cohesive with
It Works! other coffee products, while also having its own distinct look.

It Works! Skinny Cold Brew Packaging

It Works! Skinny Cold Brew Packaging

It Works! Skinny Cold Brew Packaging

It Works! Skinny Cold Brew Packaging